If you get a haircut and you don’t like it, you still pay. If you get a massage, and it was a crappy one, you still pay. If you eat at a restaurant and the food just wasn’t what you were hoping for, you still pay. Hotel rooms, car washes, concerts… The same concept applies for creative services.
I assume the client reviewed my portfolio before he/she hired you. (If they didn’t, they’re not a smart consumer, which isn’t my fault.) They should know i would produce work in the same style and of the same quality. But whay do i do in case on of the clients doesn’t like my work? How can you, somehow put in the breif a section that helps you find out more about the type of person you are dealing with?
Daca iti place:
You can’t really, I mean practically. Thing is, most potential clients (usually those who haven’t wind up there through a recommendation) skim over a portfolio, browse a bit, afterward two things can happen: 1. they leave, never to return for a while (you don’t get a second chance to make a first impression. tsk, tsk.) or they see something creative they like, than they browse some more. If they’re satisfied, they’ll start inquiring and stuff, but then again, you’ve lost those clients. right?
I guess you could try feedback forms, polls and various tracking stuff, but who really spares time for that? You could, for say, simply ask the potential client what is it exactly they’re looking from behalf of an agency. Also, you could always work on the portfolio. Nothing beats solid work. Golden!
Lets take the banner design industry
They offer a specific number of reviews, that means minor adjustments and not overall redesign. Therefor, I suggest taking the money upfront in most of the projects, that’s a life saver!