Products

EN / Products — No Comments
10
Feb 10

Google Buzz

Google showed that, unlike with Wave, they are willing to integrate Buzz into the majority of their products. Out of the box, It is integrated with Gmail, Google Profile, the mobile homepage, Google Maps mobile and so on. If you think about it, almost everyone who uses any Google Service will be, at least, taking a glimpse to Google Buzz.

Microsoft tried this with their Live Spaces and ‘your network’ crap that just turned Hotmail into an annoying mess. Yahoo tried it and failed with their status updates and ‘connections’. Why does Google think it will succeed where they failed?

EN / Products — 1 Comment
28
Jan 10

Apple iPad no, no, no!

1 no. Safari doesn’t support Flash yet. That either means advertisers will need to stop building ads in Flash (no chance) or publishers will need to build apps of their publications upon the iPad SDK, resulting in a lot more work. It also makes publishers more reliant upon Apple’s own ad-serving platform which was created through the acquisition of Quattro Wireless. Regarding this, the iPad seeks to revolutionize an existing marketplace (content publishing). If the company that owns the platform also owns the ad network, the ad format, and the ad tracking, is that too much control?

2 no. There is no multitasking. If this is supposed to be a replacement for netbooks, how can it possibly not have multitasking? If the CPU is so kick-ass fast, why can’t it multitask?

3 no. I can’t plug-in anything USB (without a special adapter). Not even download photos from my camera?!

Apple iPad agneda

You’d expect things like this to get killed in focus group, not touted as “the most important thing” Steve Jobs will ever do. I actually think Steve Jobs And apple wanted to lunch something like the iPhone OS 4.0 but after all the rumor they went with “what the hell, let’s give them what they want.”

For now, I’m willing to think of this thing as being to publishing what the original iPod was to music. Through partnerships, it stands a chance to change the publishing game. Later versions of it could get really interesting. If anything, the original iPhone had a heck of a lot more that sucked about! And look how well that did.

EN / Products — No Comments
23
Jan 10

Seesmic Look

Seesmic Look is a unique way to immerse yourself in the real-time web.

Seesmic has launched a new desktop application for Twitter, called Seesmic Look, that hopes to take Twitter to a “mainstream audience”. Seesmic Look functions as a Twitter client, but offers some additional options. Its user interface confuses the core aspects of Twitter just enough that their distance from a normal Twitter application makes Look a crippled news tracking tool.

Seesmic Look

I can understand their goal but i don’t know how they are going to achieve it with such an information clutter. My dad will never use anything like this to start discovering twitter and i would not recommend it to any new comer to the real web either. If it were up to me i would have lunched this as a brand monitoring tool targeting mostly PR agencies who lack such good tools online.

It would be interesting to see where they’ll be in a couple of months and also to see how they react to users requests. This is what they are asking, and i agree:

  • Incorporate the classic RT option for those who dislike twitter’s new version of it
  • Double click a tweet to show threaded conversation
  • Add the Minimize to tray feature like in Seesmic Desktop
  • Add support for keyboard shortcuts like J & K for Next & Previous
Products — 11 Comments
22
Oct 09

Mai sunt invitatii la Google Wave?

A fost un trend pe Twitter saptamanile trecute cu lumea care cerea invitatii la Google Wave. In stilul caracteristic, Google a stiut sa isi marketeze bine lansarea. In schimb, a ales prost target-ul. Google Wave mi se pare un produs destinat, mai degraba, “corporatistilor” decat geeksilor. Da, ei au fost mult mai interesati, au starnit acel word of mouth specific unei lansari la scara globala, dar produsul nu e pentru ei.

Google Wave e un super colaboration tool. E o noua era pentru email, folosit intr-un mediu business, si acolo cred ca va castiga teren. Un freelancer sau un blogger nu scrie documentatii tehnice cu o echipa de inca 4 oameni. Nu are revizuiri ale aceluiasi document, revizuiri venite de la 6 oameni diferiti, si nu ajunge sa trimita mailuri care au inca 8 colegi in CC. O conversatie coerenta si eficienta se pierde in astfel de cazuri. Si aici ar trebui sa se pozitioneze Google.

google wave 1stlook Mai sunt invitatii la Google Wave?

Wave mai are mult de mers pana sa patrunda undeva intre Sharepoint, Microsoft Exchange si Outlook, in marile corporatii. Dar usurinta in folosire si multitudinea de probleme pe care le rezolva, eu zic ca ii vor aduce recunoasterea meritata.

Wave nu trebuie privit ca o retea sociala. Wave nu e Twitter. Wave nu e Facebook. Wave e viitorul comunicarii online intr-o economie globala, in care comunicarea eficienta va fi cea care face diferenta.